Hims Alternatives
Last updated July 14, 2026 · Independent guide · Not medical advice
Why look at Hims alternatives?
Hims alternatives are worth exploring for a simple reason: no single telehealth brand is the best fit for everyone. Depending on your concern, budget, and how you feel about subscriptions, a competitor may serve you better — or you might prefer an over-the-counter product with no online consultation at all. This independent guide compares the most common alternatives to Hims, including Keeps, Ro, BlueChew, Rogaine, and Nutrafol, so you can weigh focus, care model, and cost before switching.
Before diving in, it helps to know what you are comparing against. If you are still learning the basics, What Is Hims explains the brand’s subscription telehealth model, and independent Hims Reviews cover its real-world strengths and gripes. This page is educational, not medical advice — any prescription treatment should involve a licensed clinician.
The main Hims alternatives at a glance
The table below lines up the most-searched alternatives against Hims. Pricing shifts constantly, so it is described in relative terms rather than exact figures.
| Service | Primary focus | Care model | Prescription? | Notes on cost |
|---|---|---|---|---|
| Hims | Hair, ED, weight, mental health, skin | Online clinician + subscription | Some products | Varies by category and dose |
| Keeps | Hair loss | Online clinician + subscription | Yes (finasteride) | Often value-positioned for hair |
| Ro | Broad: sexual health, hair, weight | Online clinician + subscription | Yes | Varies; broad like Hims |
| BlueChew | ED (chewables) | Online clinician + subscription | Yes | Plan-based, format-focused |
| Rogaine | Hair regrowth | Over-the-counter product | No | One-time retail purchase |
| Nutrafol | Hair health | Over-the-counter supplement | No | Recurring supplement cost |
Broad telehealth competitors: Ro
Ro is the alternative that most resembles Hims. It offers telehealth across sexual health, hair, and weight management through the same online clinician-review model, often with auto-renewing subscriptions. Because the overlap is so large, the decision usually comes down to specific pricing, state-by-state product availability, and which interface you prefer. If you like the one-stop telehealth approach but want to compare, Ro is the natural head-to-head. Our dedicated Hims Comparisons resource goes deeper on this kind of side-by-side.
Hair-focused alternatives: Keeps, Rogaine, and Nutrafol
Hair loss is where Hims faces the most alternatives, because it is a crowded, well-understood category.
- Keeps narrows in on hair loss, offering finasteride and minoxidil through clinician-reviewed subscriptions. It is frequently positioned as a value option for people who only want hair treatment and nothing else.
- Rogaine is over-the-counter minoxidil — a topical you buy directly, with no online consultation. It can serve as an alternative or a complement to a prescription plan.
- Nutrafol is a supplement marketed for hair health rather than a drug. It sits in a different lane, appealing to those who prefer a non-prescription, ingredient-based approach.
If your only goal is hair, a focused service or over-the-counter product may cost less and feel simpler than a broad brand. To understand how the underlying treatments actually work, our Hims Hair Growth explainer covers finasteride and minoxidil in plain terms. A reminder: finasteride is prescription-only and carries potential side effects worth discussing with a clinician.
ED-focused alternatives: BlueChew
For erectile dysfunction, BlueChew is the best-known narrow alternative. It specializes in chewable tablets containing sildenafil or tadalafil, delivered by subscription after a clinician review. Its pitch is the chewable format and single-minded focus. Hims also offers ED care, including chewables, but within a wider catalog. So the choice often reduces to format preference, price for your specific plan, and whether you want a specialist or a generalist. Our Hims for Men page details how the ED treatments themselves work. As with any ED medication, clinician approval is required, and this is not medical advice.
Prescription service vs. over-the-counter product
One of the most useful ways to think about Hims alternatives is the split between clinician-reviewed telehealth and direct retail products:
| Telehealth (Hims, Ro, Keeps, BlueChew) | Over-the-counter (Rogaine, Nutrafol) | |
|---|---|---|
| Access | Online questionnaire + clinician | Buy directly |
| Prescription | Yes for many treatments | No |
| Billing | Usually auto-renewing | Often one-time (or subscribe-and-save) |
| Best for | Prescription-strength options | Simple, no-consultation routines |
Neither model is universally better. Telehealth unlocks prescription-strength options and clinician oversight; over-the-counter products offer simplicity and no subscription commitment. Your concern and comfort with subscriptions should drive the choice.
What to compare before you switch
When weighing any Hims alternative, run through the same short checklist:
- Focus vs. breadth. Do you want a specialist for one issue or a one-stop service?
- Care model. Prescription telehealth or a direct product?
- Total cost over time. Compare the specific treatment, plus shipping and renewal cadence.
- Auto-renewal terms. Confirm how to pause or cancel, since forgotten renewals are a category-wide complaint.
- State availability. Some treatments differ by location.
The bottom line
The best Hims alternatives depend entirely on what you need. Ro is the closest broad competitor; Keeps, Rogaine, and Nutrafol cluster around hair; and BlueChew targets ED with a chewable format. The biggest structural choice is prescription telehealth versus an over-the-counter product, and the biggest practical watch-out is auto-renewal across most subscription services. Compare focus, model, and real current pricing for your specific concern rather than following a brand name. Start from the Hims hub for context, lean on Hims Reviews for real-world feedback, and consult a clinician before starting any prescription treatment.